
Rolls-Royce has appointed John Beckley as Head
of Bespoke from 1 August 2018. He will lead the Rolls‑Royce Bespoke
Collective from the the Home of Rolls-Royce at Goodwood, West Sussex.
Rolls-Royce has appointed John Beckley as Head of Bespoke from 1
August 2018. He will lead the Rolls‑Royce Bespoke Collective from the
the Home of Rolls-Royce at Goodwood, West Sussex.
Beckley joined Rolls-Royce in 2008 and has held several senior
roles including Sales and Marketing Manager, UK and South Africa, then
more recently the position of Regional General Manager, Sales UK,
Western & Southern Europe, Russia. Since the beginning of 2018, he
has overseen the launch of the new Rolls-Royce Cullinan. He has
extensive knowledge of the unique Rolls-Royce Bespoke business and
meeting the exacting demands of our discerning patrons.
John embarked on his career with BMW Group in 1996 as an
Apprentice Technician at a BMW dealership in the UK, and was awarded
BMW Apprentice Technician of the year in 1999. He progressed to Senior
Technician and Field Product Engineer prior to joining Rolls-Royce.
Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor
Cars, said, “I am delighted to appoint John Beckley as our new Head of
Bespoke. John has an exceptional track record and his broad
experience, combined with extensive regional experience, makes him
ideally suited to his new important role for Rolls-Royce Motor Cars.
Bespoke is the jewel in the crown of the Rolls-Royce Motor Cars
business and I have no doubt that John is the right person to lead our
Bespoke Collective through to our next successful chapter.”
The Rolls-Royce Motor Cars Bespoke Collective is a team of
designers, engineers and craftspeople at the core of the business who
bring patrons’ visions to reality, ensuring that Rolls-Royce remains
at the pinnacle of the luxury world.
John replaces César Habib who has been appointed as Regional
Director, Middle East & Africa.
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